Trusted Mail Marketing Data
The success of your marketing campaign depends on the quality of your data. Our secure database contains over 90 million unique customer profiles and provides the metrics needed to segment your mailing list and generate revenue. An unoptimized contact list can cost your business tens of thousands of dollars by putting your materials in front of the wrong audience. Arandell’s mail marketing service segments mailings based on specific demographics to maximize your catalog’s profitability. We analyze the effectiveness each mailing campaign to provide you with the most accurate recommendations.
Elevate Your Customer Engagement
Direct Mail for Retail Marketing
Arandell creates personalized marketing materials to retain your most loyal customers and keep you top of mind with prospects. 85% of people purchase products they’ve seen in a catalog. Our retail marketing strategy uses engaging on-page experiences to create loyal customers. We supplement your digital marketing by retargeting website visitors with impactful direct mail marketing. The immersive approach of direct mail avoids the competition of email inboxes while delivering long lasting, tangible results.
Maximize Your Advertising Impact with Direct Mail
Direct mail advertising remains a powerful tool in the marketing arsenal, offering high response rates and measurable results.
How Does Direct Mail Marketing Work?
Direct mail marketing targets existing or potential customers with physical marketing materials. Commonly used formats for direct mail campaigns include catalogs, postcards, letters, and brochures. Mailing drops generate a desired response from the recipient such as making a purchase or visiting a website. The tangibility and trustworthiness of mail marketing adds an important part of larger integrated marketing campaigns.
Data-Backed D2C Strategy
We keep 100% of our customer data in-house. Our proprietary database is available to every client and offers the ability to construct individual customer profiles to suit each campaign. Combine our direct mail insights with website data to target additional demographics or follow up with retargeting. The accuracy of direct mail data allows the creation of more effective, personalized campaigns with less competition.